Re: Ed Sciaky...it's called experience not age


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Posted by Nick Ritrovato on February 16, 1998 at 12:40:55:

In Reply to: Ed Sciaky...it's called experience not age posted by Gerry Wilkinson on January 09, 1998 at 16:44:00:

nd knowledge. Since when has experience and knowledge been dirty words? When you go into a store to buy something and need a little advice, who you want...a clerk with no experience or knowledge. I think not. You want the most experienced person in the store. Radio is no different. You want someone playing the music who has the knowledge and experience to play a good mix of songs. You need a person who knows every beat, every note of every classic rock song. That's Ed Sciaky. Yes, I biased. I know quality. I also know Ed. Greater Media, owners of WMMR seem to think the kids have all the money and buy all their advertiser's products. My daughters only have whatever money their parents give them. In our house, the parents control the purse strings. We are the ones the advertisers should be trying to attract. It's experience, not age that count. Does anyone remember John Zacherly? He hosted the Monster Movies on Channel 10 in the fifties. He went to NYC in the sixties and used the name Zacherle. In 1968, when WNEW-FM started their underground format, they thought it would be a great publicity event to have Zacherle play some music. Well, the public loved it. John Zacherley played rock into his mid 70's. He was the oldest, highly rated rock DJ in the country. New owners came in a few years ago and he was gone and so were their ratings. The audience isn't as stupid as the radio programmers would have us believe. The audience knows knowledge and experience. ed will land on his feet at some station. This, I know. Where or When...we can only hope soon. Philadelphia should not be denied this radio legend.
Yes, thank you for this forum. Ever since this has happened, I've been giving HELL to WMMR. I've bothered them mercylessly. I would like to see Ed on WXPN, not WMGK. WMGK is just a jukebox, with no rhyme or reason, where-as XPN does seem to have a timely, progressive format. WMGK was better when they were soft rock. What Greater Media doesn't understand is that I want to hear Pierre Robert or Ed Sciaky play Crosby, Stills and Nash, or whoever, not some guy on WMGK who will only play the one absolute hit and wont put the song into proper context or keep you up to date with the artist, or give you extended interviews with the artists, or wax philosophical over a song or performer how only Ed can do.



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